
the story of ‘The Monks’

The year was 1992. India was at the threshold of liberalisation. There was a new hope in the air. Multi-national companies were making a beeline for Indian shores.
It was against this backdrop that our CEO Rajesh Madan decided to enter the world of advertising. Starting off as a copy-trainee in a small set-up, he rose to the position of Creative Director at a multi-national communications company within 6 short years.
By 2006, he had 8 advertising awards under his belt. His experience spanned breakthrough work for brands like Tata Tea, Air India, Hero Honda, Maruti Suzuki, DLF, adidas, India Today, Blackberry garments.
He launched the monks in January 2006. The name was inspired by Robin Sharma’s book “The Monk who Sold his Ferrari”. It captured the work ethos of selfless service beautifully.
We are a group of “monks” who have been working tirelessly to live up to the name ever since.
01Art and science
We create magic by merging the art of communication with the science of marketing
02Big ideas
We are not just about good looking designs and smart words. We are driven by the Big Idea.
03For giants and start ups
Our experience spans some of the biggest brands as well as numerous fledgling companies
04Quality and quick response time
The Quality of our communication goes hand in hand with a deadline focused approach.
together we create:
Powerful Brands
Clear Positioning
Unique
Identity
Effective Designs
Idea lead communication
Customer Delight
Testimonials
Prashant Vats
Director Operations, IPAMA
Your Preparation of Brochure, promotional Video etc, relating to the India biggest exhibition on Graphic Arts Industry was excellent. Moreover your ability to handle calm, angry or frustrated customers is unparalleled, and it is because of your excellence in this area, we are looking forward to work again.
Jaspreet Kaur
Principal Architect, Lymescapes
My friends, relatives and customers have been complimenting me on the branding and website design. And it is Rajesh and his team at the monks who deserves full marks for the same.
Indeep Bhatia
CEO, AB Global HR Services
When we wanted to launch AB Global HR, the first thing we needed to do was the logo design. Rajesh and his team was my natural choice as I had seen the high quality of work that they do. He made a presentation to me and my partner within 10 days. He presented just one option, and explained to us how and why he reached that design. Both me and my partner were quite impressed by the simplicity and sophistication of the design and we approved it instantly without even a single change.
Neeraj Singhal
Chief Business Officer, Clixxo Broadband Private Limited
When we hired the services of Rajesh and his agency the first thing Rajesh recommended was that we change the Clixxo logo to make it more meaningful and relevant. We readily agreed. He came back with the new logo in just 2 working days since we were working on really tight deadlines (they usually take 10 – 15 days). They presented only one design. But it captured the essence of our business so well, that we okayed it without even a minor change.
Chander Kohli
Ex Marketing Manager, Bharti Wal Mart
Rajesh and his team at the monks have worked on the Best Price brand. Very dedicated and hardworking team with a creative view on all challenges posted.
Priytosh Wali
Ex CEO, Methodex Systems
I would like to place on record my appreciation of the work produced by you from conceptulisation to execution of the rebranding campaign for Methodex. It isn`t easy to rebrand a 52 yr old organisation and you did it exceptionally well.
some of the customer served
Collaborated with emerging startups to create impactful brand identities. Served a diverse range of clients across various industries, delivering tailored branding solutions





